Analysis: Why Pac-Man Was The First Video Game Celebrity
[Gamasutra contributor and game theorist Eric-Jon Rossel Tairne explores how Namco's Pac-Man became an all-time classic by being the first game to challenge insular, male-focused arcade stereotypes and aim for mass appeal... and by betting on women's love for cookies.] To bring you up to speed, in 1976 Breakout came along to refocus Pong as a single-player experience, to redefine the video game …

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